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Spec Home Builder | Feature Articles Search 
Feature Articles
Feature Articles

Find the latest feature articles here!

New Home Marketing articles are posted several times a week, and most can be found right here.

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Prospect to Niche Real Estate Markets
Provided by Lance Sonka
Save time by marketing your new home properties to local affinity, and social groups. . . . continue
New Home Marketing Begins with Trust
Home builders today are mostly unaware of the "shift" that web technology has created in the minds of home buying prospects. . . . continue
Sharing Information Builds Trust with Prospects
Let go of information… holding onto it will destroy the new home sales process. In his best selling book entitled "Idea Virus," Seth Godin . . . continue
New Home Marketing 2.0 - Advertising and Sales Cycle
Home Buyers desperately need information about the homes that you sell. The closer the prospect is to the information the faster they travel through the cycle. There . . . continue
How To Sell New Homes with Web 2.0
Have you heard the term viral marketing? Chances are you have . . . continue
Follow the Flow of New Home Marketing 2.0
What do you mean New Home Marketing 2.0? . . . continue
Information Marketing will work for Home Building Industry
Real Estate image advertising is dead. This concept worked decades ago when most folk assumed a professional to be honest and trustworthy. Business today is pushing . . . continue
New Home Sales and Marketing Manifesto
The techniques outlined in this document will help you to navigate your home building organization through the greatest opportunity that the home bui . . . continue
Cure for Home Builder Sales Blues
New Home Marketing 2.0 - Table of Contents Introduction Problem New Home Marketing 2.0 What & Why? Not keeping pace with Home Buyers Sol . . . continue
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